Love in the Time of Advertising


Rigging and Animating



is a musical love story ' about a young man who lives inside a billboard and is charged with updating the advertisements. When he falls in love with a beautiful lady living across the highway, he has to use the only method he knows to get his message across - advertising.'

They also show 'the process we went through for rigging and animating the billboard city being built up over a long hero montage shot, including developing the tools required to complete the shot.'

See more of their work process on their vimeo channel. And find an interview with them here.


By: Lisa
Posted: Wed 29th Jan 2014

Tags: Motion, advertising, animation, billboard, character, Film, love, story

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