Honda Illusions, An Impossible Made Possible



mcgarrybowen have created this great advert for Honda, full of optical illusions with their cars and interacting people. It demonstrates how not everything is as it is seen. 

A bit about mcgarrybowen

'From the beginning, mcgarrybowen was built differently, on the simple premise that clients deserve better. So we built a company committed to delivering just that. A company that believes, with every fiber of its being, that it exists to serve clients, build brands, and grow businesses.

We are gracious and uncommonly tenacious at the same time. We think the only award that really matters is the growth of a client’s business. We don’t have a signature creative style and are not wed to any predetermined media solution. We are smart and strategically driven thinkers digging into our clients’ businesses with a unique perspective to help solve their toughest challenges. We succeed by doing what’s right for the brand, the client, and, most importantly, their business.

We practice something more than mere “integration.” Maybe it should be called “unification.” We built an agency from the ground up—organically—with a single-minded focus on creating big ideas and organizing ideas. All that, and an equally adamant focus on delivering those ideas anywhere and everywhere customers interact with our brands.'


By: Lisa
Posted: Tue 17th Jun 2014

Tags: Motion, advert, animation, Car, chalk, clever, drawings, Honda, illusion, People

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