The team at First Image have created this great cel animation for Haskapa, who have discovered a new superberry, Haskap. The project combined lino printing techniques with hand drawn animation and was composited in After Effect to create the great textured feel.

First Image 'believe in creating engaging content driven by good design and a strong narrative. Based in central London our studio houses a tight-knit team of designers, animators, video editors and producers. We consider our approach to each project drawing on our experience and influences, producing high quality animation and film for all platforms.'

'haskapa was born out of the word “Haskap” Meaning “Little present on the end of the branch” and is the Haskap brand that is going to put Nova Scotia at the forefront of the Haskap industry in Canada.

haskapa was founded by a group of like minded friends, with a shared passion for berries. These pioneers came together through a shared vision of finding the tastiest and healthiest berry to be grown naturally in Nova Scotia and in other exciting corners of the globe. In 2010, the quest to find a new and exciting crop was complete with the discovery of the fabulous tasting Haskap berry from Japan. Since this discovery we have grown considerably on the back of the ‘little present at the end of the branch’.

Today we have over 40 acres of Haskap orchards, with another 20 acres planned for 2013. We intend to bring the first and tastiest Haskap juice, dried Haskap berries and Haskap jam to the North American and British markets this year under the haskapa brand.'

Find out more about Haskapa here.

By: Lisa
Posted: Wed 2nd Jul 2014

Tags: Motion, 2D, After Effects, animation, berry, cel animation, drawn, First Image, food, frame by frame, Hand-drawn, haskap, haskapa, health, Illustration, Investment, lino, lumemburg, nova scotia, organic, Photoshop, screen print, superberry, Texture, Typography


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