BlueCross BlueShield - Life
OPTIMUS DESIGN created this cel animation for BlueCross which gives a more friendly feel to an otherwise corporate subject.
'We had a blast designing and animating this really fun spot for BlueCross BlueShield. We partnered with our friends at HY Connect to develop this cute little journey of "Life", navigating marriage, starting a family, and purchasing your first home.
At Optimus Design we started with a script, painted every frame in Photoshop, and brought them to life through a combination of Flash, Cinema 4D, and After Effects.'
Posted: Wed 11th Jun 2014
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